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PKF hotelexperts

hospitality, tourism & leisure consulting

PKF tourismexperts
your professional partner when developing
tourism destinations

a complete portfolio

We offer the following destination services:

  • tourism master plans

Comprehensive tourism development studies including all areas important for a successful development as a profitable and recognized tourism destination – from the development strategy to the definition of important tourism projects and a concrete action plan.

Tourism master plans involve the key tourism stakeholders of the destination and can be prepared for a certain geographic area (e.g. country, region, city, mountain destination, municipality, tourism cluster, tourism development zone) or for a certain type of tourism (e.g. wine tourism, sport tourism, cultural tourism).

  • tourism development strategies

Our starter service for public administrations with limited financial resources but willing to start supporting a professional tourism development in their destination - based on a brief tourism potential analysis, recommendations for a successful tourism development in a destination will be formulated and highlight projects will be defined.

  • development of tourism products and attractions

We support project initiators (public administrations or private investors) during the planning phase of a new tourism product or an attraction by preparing development concepts, business plans or feasibility studies.

Potential tourism products and attractions include cable cars, conference centers, aqua parks, long-distance hiking/biking trails, family attractions/fun parks, cultural/historic sites, museums and golf courses.

  • digitalisation strategies

With our digitalisation strategies we support our clients on their way to become smart tourism destinations by digitalizing internal processes, tourism products/services, tourism marketing and clients.

  • marketing strategies

Finding the right mix between online and offline marketing activities is often a challenge for tourism destinations – with our know-how, we support our clients in defining powerful marketing strategies including recommendations for a successful destination branding.

  • knowledge transfer

Seminars, trainings, workshops and presentations about tourism and destination development.


contact us

for more information about how we may assist you as well as recruitment opportunities

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