PKF hotelexperts group

hospitality • tourism & leisure • serviced living

PKF tourismexperts
your professional partner when developing
tourism destinations

a complete portfolio

We offer the following destination services:

  • tourism master plans

comprehensive tourism development plans - consisting of a comprehensive analysis of the current situation, a development strategy, the definition of key projects and a concrete action plan – including all areas important for a successful tourism destination development (tourism product development, marketing, organizational structure, accommodation supply)
tourism master plans involve the key tourism stakeholders of the destination and can be prepared for a certain geographic area (e.g. country, region, city, mountain destination, municipality, tourism cluster, tourism development zone) or for a certain type of tourism (e.g. wine tourism, sport tourism, cultural tourism)

  • business plans / best use studies

we support project initiators (public administrations/private investors) during the planning phase of new greenfield tourism projects by preparing business plans or best use studies, to define the planned project from a touristic/economic point of view - general questions like „which elements need to be realized in development phase 1?, “what is the expected investment and the realistic annual operational profit?” or “how to improve the investment attractiveness?” will be answered
business plans can be prepared for example for mountain or spa destinations – best use studies are ideal for tourism development zones and land plots reserved for tourism projects

  • feasibility studies

we support project initiators (public administrations or private investors) during the planning phase of a new tourism product or an attraction by preparing a feasibility study
potential tourism products and attractions include cable cars, conference centres, aqua parks, long-distance hiking/biking trails, family attractions/fun parks, cultural/historic sites, museums and golf courses

  • marketing strategies

finding the right mix between online and offline marketing activities is of-ten a challenge for tourism destinations – with our know-how, we sup-port our clients in defining powerful marketing strategies including rec-ommendations for a successful destination branding
optionally also an operational marketing plan for the upcoming year could be prepared in parallel to the marketing strategy

Furthermore, our affiliated company PKF hotelexperts has specialised in hospitality con-sulting. Within this small market niche PKF hotelexperts offers a complete portfolio of ser-vices for the hospitality sector, including feasibility studies, operator search, project develop-ment, asset management, valuations, financing + investment and transaction support.

contact us

for more information about how we may assist you as well as recruitment opportunities

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